About
I'd rather build the machine than rent the dashboard.
I'm Artūras — a Kaunas-based performance marketer and operator. Four years deep into media buying across the Baltics and the US, with $2.5M in managed ad spend, 5,000+ digital products sold, and a track record of building marketing systems that compound.
I started in 2022 walking into a neighborhood pizza place in Kaunas and getting paid in pizza to learn how to bring customers in. Six months later that brand was a digital asset they still run on. That's still how I think about marketing — build the machine, then hand someone the keys.
From there: a brutal stint in a Vilnius agency under Mantas Mereckis handling Porsche LT, SAVY and Baby City. High-volume creative work at AirGuru. Then two years in Chicago as Head of Marketing for a network of trucking companies — $2M spent, $150M generated, 3,600 ads launched, a team of 60 recruiters, and ads copied by 100+ competitors.
Today I'm back in Kaunas. I lead e-commerce and live sales growth at Brand Club, run a small web dev agency MB Grey Media on the side, and freelance as a senior media buyer for DTC and info-product brands across the Baltics. My current focus is building out e-commerce projects of my own.
Timeline
The arc.
- 2022
Junior Marketing Specialist — Fast Pizza Barbecue
Kaunas. Walked into a neighborhood restaurant and started applying digital marketing to bring customers in. Got paid in pizza. Six months of rigorous practice turned the brand into a digital asset they still use today.
- 2022
Media Buyer — Media House Lithuania
Vilnius. Went under the wing of Mantas Mereckis, one of the most knowledgeable digital marketers in Vilnius. Agency world, 4–6 high-level corporate clients (Baby City / Toy City LT/LV/EE, SAVY, Porsche LT). 4 months of hell that taught me what it takes — and pointed me toward one-company marketing.
- 2022
Performance Marketing Specialist — AirGuru
Vilnius. High-volume ad creative strategy and angle validation. Managed a designer producing ~25 ads daily on top of my own 25. Launched 5 angles daily with 10 ads each. Daily analysis, weekly KPI reports — and a wild creative strategy that got serious attention in Lithuanian marketing communities.
- 2022 — 2025
Head of Marketing — Network of Trucking Companies
Chicago (on-site). $2M spent, $150M generated. 3,600 ads made and launched in 2 years. Lead generation for recruiters, creative strategy lead, database management, team lead. Media buying on Meta, TikTok, Google. Managed a team of 60 recruiters. My ads have been copied by 100+ trucking companies.
- 2024 — 2026
Senior Marketing Specialist / Freelance
Kaunas, remote. Senior media buyer across DTC e-com and info-product brands: PMC Baltic, Make Me Champion, Bad Decisions, Pure Smiles, Vyru Kalnas, Ignuf, Forever September, Moters Akademija, Tavo Mokytojas, Tidewood, NY Dance Fashion Space, Cyclepath, Mitybos Kelias.
- 2025 — 2026
Founder — MB Grey Media
Kaunas, remote. Running a small web development agency on the side for the Lithuanian market. greymedia.lt
- 2026 — Present
E-Commerce & Live Sales Growth Manager — Brand Club
Kaunas, on-site. Current role. Driving e-commerce growth and live sales for the Brand Club team.
Ventures
What I run.
E-Commerce & Live Sales Growth Manager (current)
Brand Club
Driving e-commerce growth and live sales for the Brand Club team in Kaunas.
Founder
MB Grey Media
Small web development agency serving the Lithuanian market. greymedia.lt
Senior Media Buyer
Freelance Media Buying
DTC e-com and info-product brands across the Baltics — health, supplements, jewelry, clothing, coaching, tutoring, furniture.
Educator
Operator Mentorship
Application-only mentorship for media buyers ready to build full growth systems.